Booking a flight online has become so routine these days, it's hard to remember the days when this was a time consuming and complicated process. Years ago, it used to be that a trip to the local travel agent or a call to the airline was required to check schedule availability and price in order to make a flight reservation. This often required several trips or calls with your travel agent before your itinerary was confirmed and your ticket issued. The flight booking software available today has streamlined the entire process and is designed to automate the flight booking process and increase the number of airline bookings a travel agency makes.
Most flight booking software includes some type of business rules functionality that allows an application's administrator to easily define price adjustments such as price markups or discounts as well as include value add offers and more. In addition to the basic functions such as markup and discount, some booking engine rules incorporate custom rule types such as master promotions and agent commissions. Agents can even define additional filters to decide which type of booking or selling channel they want to apply a specific business rule to. Filters can include the ability to define a Rule by affiliate, supplier, departure, destination and more. Rules can even be defined according to the day week and time of day that a booking is made. Newly added or modified rules are applied almost instantly, ensuring the best deals are offered to customers accessing the flight booking engine.
And in order to serve today's growing number of travelers who use their mobile device to research and book their flight arrangements as well as those that switch between devices during the research and booking process, many of those selling airline tickets are building applications that use responsive technology. This way, regardless of the type of device a customer decides to use, applications built using responsive technology can automatically adjust the screen layout based on the type of device being used. For those businesses looking to have a dedicated Mobile App for their brand, there are several companies designing and developing custom Air Booking Apps. Some offer mobile applications as an optional "add-on" to existing flight booking software while others develop them independently. Either of these approaches offer Consumers the ease and mobility of using a smart phone or tablet when accessing an online airline booking engine. Mobile Apps and mobile responsive technology are no longer for big brand names either. Travel software companies can now provide any size travel agency affordable applications that are built using the latest state of the art technology with the powerful business tools that they need to compete with just about any size online travel business.
Finding flight booking software with the right combination of options for your travel business can be a critical decision. Finding a technology partner that will help you reach today's mobile consumer with the right content and tools to automate your business can be just as important.
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